Coconut Oil: The Everyday Healer

Coconut oil is one of those ingredients that really gets your skin. It's the unsung hero of your favorite formula... warm, familiar, and endlessly dependable. Beyond its tropical charm, it’s a deeply nourishing emollient that works to soften, smooth, and keep moisture where it belongs.

Why We Love It

• Naturally balancing: Helps keep lips smooth and healthy-looking.
• Deep hydration: Absorbs quickly but leaves lasting moisture.
• Barrier support: Strengthens the skin’s lipid layer to reduce dryness and flakiness

How It Works with Lanolin: Lanolin locks in moisture; coconut oil brings it back. Together, they create that soft, hydrated feel that actually lasts. It's like your lips’ version of teamwork.

Its Role in The Balm
In The Balm, coconut oil is our quiet overachiever. Clean, simple, and naturally effective.

 It’s the reason your lips stay soft long after the first swipe.

More on the other ingredients in The Balm soon...

Xo, 
Ginny